Recognition Above, I mention 'what does not shift through conversation alone'. Here's what I mean by it.
Not what shifts through more technique or more insight alone.
These are the clients who keep bringing back the same layer every session — where the conversation flows well and the insights are accurate, but where the movement you expect as a practitioner never comes.
That is where IEMT works. Read about the approach →How it works
How a training unfolds
You do not arrive as a blank-slate learner. You already work with clients, you already have a methodology, and you know what lands in your practice and what does not. The training starts there — with what you can already do — and builds IEMT in as a layer that strengthens your existing approach. No blending with other eye-movement methods, no forced rearrangement of your practice; sharp lines between IEMT and the rest of your palette.
We work in cycles of demonstrating, deconstructing, recounting and carrying it out yourself. With every technique you also work in trios: one in the practitioner role, one in the client role, one in the observer role. In my experience the observer position often yields the most learning — there your nervous system is not under pressure, and what you mostly feel in the practitioner role becomes visible.
A training is finished when you can apply IEMT responsibly in your own work. That takes a different amount of time for each person. No one leaves the training with insufficient mastery — that would cause harm to their own clients.
About
Who you're working with
I'm Mitchel Heitinga — coach and trainer since 2010, with my own IEMT practice in Hoorn. Alongside my client work, I have given training for years in the field of personal development (including NLP and Ericksonian hypnosis). That combination of independent client work and training groups is in every training I give.
For IEMT training that means: I teach IEMT as a stand-alone method, drawing on how I apply it myself. Embedded in a broader methodological palette (Wholeness Work, NLP, Neurogram, Ericksonian Hypnosis), with sharp lines against blending. As an approved trainer with The Association for IEMT Practitioners, my course material meets the official criteria, and participants of my live trainings can earn the international Practitioner certification directly.
Working style: transparent, candid, to the point. Result-oriented within a safe space — both matter, in that order.
My profile as approved trainer with the Association ↗
More about me and my background →From the training practice
"I thought I already knew IEMT. A weekend at another institute, a handout, a few exercises with colleagues. Only in block one of the Practitioner did it become clear that I mainly knew the step protocol — not what I had to observe in the client at the same time."
"The most uncomfortable part was not the practitioner role. It was the client role — sitting in the chair myself, with a colleague practising on me. And at the same time it was the most informative. Only there did I understand why Mitchel says the training room itself has to be the demonstration."
"Three months after block four, I use IEMT regularly with two or three clients a month. The supervision hours between blocks made me dare to, not just be able to."
Fictitious case, for illustration. Composed from feedback I encounter in training contexts — not based on one specific participant.
Practical
What to expect
A training takes only as long as it needs — and no longer than it must — depending on which variant fits your starting point and what you want to be able to do in your own practice. Below are the forms in which I offer IEMT, plus what is included per variant and what you invest.
Trainings
- Introductory call 30 min, phone or videoFree
- IEMT Practitioner — online (self-study) Full training in your own time, no certification route In development Notify me when available →€ 297
- IEMT Practitioner — live online † Live online, multiple sessions€ 597
- IEMT Practitioner — live online + in-person † Fifteen hours online + two in-person practice days (blended)€ 997
- IEMT Practitioner — in-person † Multi-day in Hoorn or central NL€ 1,297
- IEMT Advanced — in-person Multi-day, only for Practitioner alumni Not yet scheduled Sign up for the waitlist →€ 1,297
- IEMT Practitioner — with guidance † In-person training + personal coaching between blocks€ 2,497
Rates include alumni access (see below) and are VAT-free. In-company rates on request — see For training institutes and organisations.
† Only attending a live training (online or in-person, not the online (self-study) version) leads to certification as IEMT Practitioner via The Association for IEMT Practitioners. The online (self-study) version is intended for self-study or as review material. Read about the certification criteria and curriculum.
Once the online (self-study) version is running: those who have followed it and still want to certify get a discount on the live training. Mention it in the introductory call.
How a training day unfolds
A training day runs from 10:00 to 17:00 with a break, built in four phases: orientation and silence, knowledge and demonstration, practice in trios, anchoring. In the variant with guidance, supervision hours sit between blocks — often where the real learning happens.
Where
Hoorn — central Netherlands on request. The online variant runs live via a secure connection. For in-company trainings, I come to you.
How to begin
A 30-minute introductory call, free and without obligation. We explore together whether the next opportunity fits your starting point — not the other way around.
Funding and deductibility
Via your employer
Many coach and care organisations have a training budget that covers Practitioner-level trainings. With CAO-bound employers, this is often the personal development budget (POB) or the career budget.
As an independent practice owner
Training costs are deductible as business expenses because they contribute to expanding your professional offering. You account for the training as an investment in your practice.
For training and coaching organisations
For in-house groups of six to twelve participants: in-company rate on a quotation basis, including follow-up supervision and possibly a content licence for internal reuse. Rates are shared after a short intake call.
Frequently asked questions
Who is this training for, and who is it not for?
For practitioners already working with clients who want to learn to apply IEMT methodically — coaches, therapists, counsellors and trainers with at least two years of working experience. Not for those without their own practice who want to learn a method in the hope of starting something with it later; IEMT is too application-specific for that. When in doubt: call, and we explore together whether it fits.
How much experience do I need to enrol?
For the IEMT Practitioner trainings (online, live online, in-person, with guidance): some experience in one-on-one work with clients or patients — enough not to approach the exercises as a blank introduction to coaching or therapy. The official certification criteria do not impose a prior-education requirement; selection lies with the trainer. For Advanced: a completed Practitioner certification (own or a recognised equivalent).
Do I get a certificate — and what is it worth?
On successful completion of a live IEMT Practitioner training with me (online or in-person), you submit two written case studies and one video recording of a session of around twenty minutes. You then receive certification as IEMT Practitioner via The Association for IEMT Practitioners — the official international professional body for the method. I am an approved trainer with the Association: my course material and assessment approach have been inspected and approved by them, and my live trainings meet the official certification criteria. On passing, you gain access as an Associate member, with a free upgrade to Full membership. Important: the online (self-study) version — once available — is explicitly not a certification route; only live attendance counts.
Is it still called IEMT? I see 'Therapy' sometimes, 'Technique' other times.
Correct — from 2026, IEMT officially stands for Integral Eye Movement Technique, no longer Therapy. The abbreviation stays the same, the training content too. What shifts is how the method presents itself to the public: 'practitioner of a specific technique' is more precise than 'therapist after a training', and does more justice to what the work is and isn't. The Association phase-in runs until 1 September 2026.
How does this training compare to other IEMT trainings?
Several IEMT trainings exist — internationally, in English and in the Netherlands. All approved trainers follow the same criteria of The Association for IEMT Practitioners for what leads to Practitioner certification; what differs per training is language, case context, group composition and what is available after the training. My training is Dutch-language with cases from the Dutch coaching and care context. After the last training day, learning does not stop — practitioners stay connected via the IEMT Oefengroep NL under The Association, a Dutch-language peer group. A dedicated alumni portal and periodic webinars are in development. If you prefer English or an international group, you can turn to other approved trainers.
How large is a group?
IEMT Practitioner in-person: six to eighteen participants, with twelve as the optimum. Practitioner with guidance: maximum six — any smaller and individual coaching time drops below standard. Advanced (when scheduled): six to eight. The limits exist for observation quality during peer work; any larger and the feedback becomes less sharp.
How much time does the training take besides the training days themselves?
Per block, around three to four hours of preparation and follow-up: one piece of reading material, one reflection on your own case, preparing for the demonstration. Between blocks, six supervision hours total in the variant with guidance. No mandatory reading list — but depth is available for those who want more.
What if I have doubts after block one?
Then we stop, and you only pay for the part that has taken place — no fuss, no pressure. Doubt is information: about the match between you and the method, or between you and me as trainer. I am transparent about that; no one benefits from continuing when it does not fit.
Is there supervision after the training?
Yes, in two ways. For ongoing peer learning there is the IEMT Oefengroep NL under The Association — Dutch-language, monthly, free, for beginners and advanced practitioners. For individual supervision on request — alumni and external practitioners — see the supervision page. A formal Refresher track is in development. My experience: the difference between a training that was a nice weekend and a training that lands in your work lies in what happens after block four.
For training institutes and organisations
IEMT as a layer in your team — trainable in-company.
Coaching organisations that want to integrate IEMT into their internal coach team. Training institutes that want to add IEMT to their curriculum without developing an in-house IEMT track. HR and L&D departments that want to train their internal coaches in a method that goes beyond conversation alone. For these three groups, I work in-house: groups of six to twelve participants, with content tailored to your context.
What I do not do: a one-day introduction where IEMT is flattened into a demo. The method requires at least Practitioner depth to be responsibly applied with real clients — an hour-long taster is, in my experience, too short to deliver that. If a short introduction is what you want, I would rather point you to an individual open-enrolment course.
People learn best where it feels safe. I make sure of that.
An introductory call is the simplest first step. Thirty minutes, no obligation, to explore together whether the next opportunity fits your starting point — and if not, whether something else is a better match.